Romanian Museum Celebrates Creativity of Kitsch

Visitors to Romania who yearn for a taste of communist-era kitsch now have an entire museum to enjoy.

From the mundane (wedding champagne flutes covered in sequins and bows) to the spectacular (a life-sized Dracula and flashing neon crucifixes), Bucharest’s Kitsch Museum celebrates questionable taste of the past and present.

“My favorite kitsch, which has unfortunately been damaged, is a statue of Christ with an incorporated room thermometer,” said Cristian Lica, who opened the museum to show off a collection he has amassed over two decades. “The creativity behind kitsch must be admired.”

The 215 exhibits are curated into several categories: communist, Dracula, Orthodox Church, contemporary and Gypsy kitsch, which, Lica said, was not meant to offend the Roma minority.

“We don’t want to insult anyone. We didn’t invent anything. We just picked up items from the reality around us,” he said.

Lica, who has traveled to over 100 countries and has written a travel book, said he thought Romania has been particularly prone to kitsch as it rushed to catch up with the aspirational living standards of its richer Western neighbors.

In the communism collection, plain cotton underwear hangs out to dry, a common sight on apartment balconies of the era. For Romanians, the tiny museum in the capital’s picturesque old town, is full of recognizable artifacts both from pre-1989 communist times and the present.

“It reminded me of my childhood, how I grew up, how the house looked,” said local visitor Simona Constantin. “I am glad such a museum has opened. Everything I have seen has made me nostalgic.”

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